Social Media Manager

Calling all social native creatives we’re looking for a Social Media Manager to join our Organic Social Studio. 

Collaborating with our Social team you’ll become an extension of our clients’ brands by truly owning their social channels, from creative ideation to end-of-month reporting. We’re looking for a vibe setter who is fully immersed in social and popular culture and who will relish taking social strategies and transforming them into scroll-stopping content. 

From calendar creation to shooting lo-fi content, this is the perfect role for someone who thrives in a fast-paced role and who loves thinking and creating on their feet.

You’ll be working with a variety of hospitality clients, from social entertainment brands to casual dining restaurants to luxury hotels. So first and foremost, you must LOVE food and drink! There are also some non-hospitality clients you might work on, so you must have the ability to understand different audiences and adapt brand personalities and content accordingly. Daily you’ll get to collaborate with our wider studio of strategists, designers, conceptors and digital marketing managers that will amplify your output and experience. 

This is a client-facing role so you’ll be confident and comfortable working with high-level marketing directors and brand managers knowledgeably and authoritatively. You’ll be proactive in spending time with clients and immersing yourself in their brand to gain intimate knowledge of their business. This also means you’ll get to spend time on location collaborating with their teams on the ground and enjoy the perks of comped experiences.

Key Responsibilities

• Take ownership of planning and executing social strategies and tactics that drive account growth, brand awareness and engagement.
• Producing monthly content plans, including copywriting captions, content creation, and ensuring each post is fully optimised for channel performance.
• Identify the key moments in community and culture that are right to jump on for your brands daily.
• Pairing knowledge of social-first trends and audience insights with brand knowledge and tone of voice to lead on creative ideation of content across all formats from written to visual responses.
• Shooting and editing native lo-fi video content for channels including Instagram and TikTok, ensuring the content complies with best practices for each platform.
• Use basic design skills to create and brief social assets, occasionally working in collaboration with our designers.
• Identify influencers, micro-communities and ambassadors for your brands, collaborating with them to amplify reach. 
• Report on key metrics with meaningful insights and recommendations to drive creative ideation, strategic direction and account growth.
• Engage with social communities, including monitoring and managing negative comments, complaints, and PR threats, ensuring these are communicated quickly and efficiently to clients.
• Immerse yourself in your brand’s worlds; creating a relationship that enables you to become the business storyteller. 
• Above all, you will be the social authority and expert to consult, guide and inspire your accounts.

Required Skills & Experience:

• A minimum of 2 years experience in a similar role
• Proven experience in managing B2C social accounts, including Instagram and TikTok
• Proven experience in creating social-first content
• Excellent standard of written English skills, verbal fluency and confidence
• Excellent working knowledge of Canva, CapCut and social scheduling tools
• Excellent working knowledge of Meta Business Suite
• Be open-minded and sociable with a lively personality
• Organised, assertive, and self-motivated – with lots of initiative

Beneficial but Not Essential:

• Experience working within an agency
• Experience working with hospitality brands
• Experience working with influencers and/or PR agencies 
• Excellent working knowledge of Brandwatch and Sprout Social

Perks:

• Hybrid working model 
• Genuinely flexible working hours
• 20 days paid holiday plus bank holidays, your birthday off and Christmas to New Year studio shutdown
• Dog-friendly office spaces
• Free access to gyms across the FORA estate
• Annual bonus opportunity
• Pension scheme
• Regular team socials
• Dreamcatcher raffle entry (the chance to make a dream come true!)