Ignite Marketing UK Ltd (“Ignite”, “us”, “we” or “our” for short), includes Ignite Hospitality, Ignite Hospitality US, Ignite Digital, Ignite Ventures and Ignite Fuse.
In this digital world, privacy is important to Ignite and should be important to you. Ignite believes in transparency and we provide this notice so that you can understand our online information practices and the choices you can make about the way your information is collected and used.
This policy applies to you if you use our services or products, but also any communication we have with you over the phone, by email, online, or otherwise by using any of our websites or interacting with us on social media (our “services”). This policy gives effect to our commitment to protect your personal information and has been adopted by all of the companies and businesses in our group.
Information We Collect and Process
We only collect basic personal data about you. We may collect and keep a record of personal information about you from our website, telephone conversations, emails and written communications. For example, you may be required to provide certain information such as your name, address, email address, telephone number and personal opinions and comments.
Please let us know if any of your personal information changes or is inaccurate so that we may keep our records up to date.
Other Information We Collect
Our website may use technologies such as “cookies” to provide visitors with tailored information upon each visit. Cookies are a common part of many commercial websites that allow small text files to be sent by a website, accepted by a web browser and then placed on your hard drive as recognition for repeat visits to the website. Every time you visit the website, our servers, through cookies, pixels and/or GIF files, collect basic technical information such as your domain name, the address of the last URL visited prior to clicking through to the website, and your browser and operating system.
We may also use third party analytical tools (e.g. Google Analytics) to analyse activities on the website and use of the website. You do not need to enable cookies to visit the website; however, some parts of the website and some services may be more difficult or impossible to use if cookies are disabled. Some Ignite cookie files remain on your computer’s hard drive unless and until you manually delete the file.
How Do We Use Information?
We store the personal information you provide in a secure database in order to provide you with products, and/or services you request and may be used to provide you with additional information about our services we believe may be of interest to you. We will store this information only as is long as is necessary to provide services to you and to discharge legal obligations. The information you provide us will be shared with Ignite employees and service providers to the extent necessary to administer our systems and/or accommodate your request.
This information will not be shared with non-affiliated third parties without your consent.
We may disclose your personal information to any member of our group and to third parties:
- In the event that we sell or buy any business or assets, in which case we may disclose your personal data to the prospective seller or buyer of such business or assets
- If Ignite or substantially all of its assets are acquired by a third party, in which case personal data held by it about its customers will be one of the transferred assets
We take the security of your personal information seriously. Ignite will store all the personal information you provide on secure servers, and will apply reasonable technical and organisational measures to prevent the disclosure, destruction, loss, misuse or alteration of your personal information. We only allow access to personal data when absolutely necessary, and then under strict guidelines.
We take steps to regularly validate the personal information we hold to ensure that the information is accurate and, where necessary, up to date. Information that is no longer required for any valid business purpose, and that we are not required to keep pursuant to any applicable law, will be routinely destroyed by secure means.
Links to Other Websites
Our website may contain links to other websites. Ignite is not responsible for any websites that it does not own or operate. You should carefully review the privacy policies and practices of other websites that you link to from the website, as we cannot control or be responsible for their privacy practices.
Storage and Transfer of Information
The data that we collect from you may be transferred to, and stored at, a destination outside the European Economic Area (“EEA”). It may also be processed by staff operating outside the EEA who work for us or for one of our suppliers, namely the United States of America. Such staff maybe engaged in, for example, the provision of support services.
If you would like to access, correct, update or delete any personal data you may contact us with a request to the Data Protection Officer at firstname.lastname@example.org
Similarly, website users who wish to subscribe or unsubscribe to our marketing and informational communications or limit our use of any personal data in any way can do so by using the subscribe/unsubscribe options contained in our emails or by sending an email to email@example.com.
We may take a reasonable period of time to respond to any request to update or modify any information, limit use of information or to opt out of or unsubscribe from any communications. We may also ask for additional information to authenticate the request. If you request the deletion, modification or limitation of use of your personal information maintained by us we will promptly review your request and respond. Once we grant your request, such information may be retained for a period of time in our backup systems as a precaution against system failures. Some information may be retained for longer periods as required by law. In some circumstances we will not be able to limit use of your personal information without unsubscribing you from communications or deleting your information.
If you wish to raise a complaint on how we have handled your personal data, you can contact our Data Protection Officer by writing to Ignite Marketing Ltd, United House, North Road, London, N7 9DP, who will arrange for investigation of the matter. We recommend that correspondence is sent recorded delivery and/or with proof of postage.
How To Contact Us